Impact through design

When your digital product disconnects from your brand promise, or when brand guidelines built for print don't translate to apps people use daily – these gaps create real business problems. Support costs increase. User satisfaction drops. Your team struggles to ship consistently.

These case studies show how strategic design leadership solves those problems. Each represents embedded partnership focused on business outcomes, not just beautiful interfaces. You'll find honest accounts of complex challenges: the strategic decisions that shaped outcomes, the business context that drove those decisions, and the measurable impact on the organizations involved.

From merging Bang & Olufsen's fragmented app ecosystem into a unified experience, to collaborating with Elsewhere Studio on Foundgood's €10M+ impact platform, to delivering mobile commerce and fleet management solutions at ustwo – each engagement required deep collaboration, strategic thinking, and hands-on craft.

• Bang & Olufsen app ecosystem
• Foundgood impact platform
• ustwo product design studio

Common threads

Every engagement required translating brand guidelines built for marketing into living digital products. Every project involved working embedded in small, focused teams with direct stakeholder access. And each started as a defined project but evolved into ongoing partnership – because strategic design leadership isn't a one-time deliverable, it's a relationship.